1.
The marketing department of a technology company believes the use of "Servers" in the subject line will increase open rates of an email. To prove this, an A/B test will be utilized.
Given the screenshot:
In which component of the Control Panel will the schedule for the email be set?
2.
On a People Performance report, how is timeframe restricted?
3.
A marketing and sales organization agrees on a service level agreement for prospects who request demos through Marketo landing pages. The marketing department is tasked with building a Smart Campaign that sends an immediate auto-reply email to the prospect, and 30 minutes afterwards, sends an email notification to the lead owner.
What is the correct order in the Smart Campaign flow setup?
4.
Which feature of Marketo requires an approval segmentation prior to it being functional?
5.
A marketer's CRM requires that States be entered as a 2-digit abbreviation. The marketer wants to display full state names in the form picklists.
How should this be done?
6.
What is required if a marketing manager wants to send one email to two segments, but the header image will be different for each segment?
7.
Which type of leads will receive a non-operational email?
8.
Which form option is needed to use advanced thank you pages?
9.
What is the difference between hard bounces and soft bounces?
10.
What is one difference between segmentations and smart lists?