IBM Big Data Sales Mastery Test v1 Set 1

DB2 ✘ Cognos ✘ SPSS ✘ InfoSphere Optim ✔ All of the above ✔

Variety, Velocity, and Variance. ✘ Variety, Volume, and Value ✘ Variance, Volume and Verve ✘ Variety, Volume and Velocity ✔

Significant performance improvements. ✘ Reasonable performance improvements ✘ Little performance improvements ✘ No performance improvements ✔

1 ✘

Competitive intelligence ✘ Optimize internal operations ✘ Predictive analytics ✘ Voice of the customer ✔ Layered search capability ✔

Platform for V3 ✘ Analytics for V3 ✘ Ease of use for developers/ users ✘ Extensive integration with other enterprise systems ✔ All of the above ✔

RFID tracking and analytics Call detail record analysis 180 degrees view of the customer Cyber Security Risk Modeling and Management

Pre-processing ✘ Combined structured and unstructured analysis ✘ Combined high velocity and historical analysis ✘ Reuse of structured data for exploratory analysis ✔ All of the above ✔

1 ✘

CDR processing ✘ Social analysis ✘ Customer Churn prediction ✘ Geomapping ✔ All of the above F. None of the above ✔