Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to
configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?
Kelly is a Google AdWords manager for her company. She informs management that she would like to begin advertising on YouTube, but her manager is skeptical. Kelly's manager says she would like to stay on large Web sites rather than YouTube. How large is the YouTube online presence?
Jane has created a promoted video that she has included in the Google Content Network for YouTube.
Within YouTube insight she wants to download the reports for her YouTube channel to review performance offline. How can Jane do this?
You work as a consultant for uCertify Inc. You are managing Google AdWords campaign for the company.
You launch a new display campaign. After two weeks of launching the campaign, you plan to exclude additional sites and change bids. According to AdWords display best practices, what should you do before making significant changes to your display campaign?
You want to create a background image for an expandable YouTube video ad. What is the size of the static background image that YouTube requires for the expandable YouTube video ad?
Mary wants to participate in a reservation campaign on YouTube for her company. She has been working with some designers to create ads, videos, and other content for the campaign. YouTube offers four types
of reservations; which one of the following is NOT one of the reserved media placements available on YouTube?
Terry wants to create a YouTube ad for her company, but she wants to use location-based targeting the ad based on location. In YouTube, what term is assigned to such targeting?
Henry has created a video that he'd like to include in the Google Content Network. His video is a demonstration of a product that he sells on his website. With this type of content, what type of video advertising is Henry interested in using in the Google Content Network?
Chris has enrolled in the Google Content Network and he's using the cost-per-click bidding approach. He's also decided to use the conversion tracking code for his website to see how his conversions are performing. Of the following, where should Chris place the conversion code in his website?