Senior Associate-Data Analytics-ANA012600 Genpact

About Genpact

Job Description

Genpact is a global professional services and solutions firm dedicated to shaping the future and creating lasting value for clients. With a team of over 125,000 professionals spread across 30+ countries, we are driven by curiosity, agility, and a relentless pursuit of a world that works better for people. Our expertise lies in serving and transforming leading enterprises, including Fortune Global 500 companies, through deep business and industry knowledge, digital operations services, and proficiency in data, technology, and AI. We are currently seeking applications for the position of Senior Associate- Data Analyst. As a Senior Associate, your primary responsibility will be to execute rebates for independent eye care professionals and distributors based on client contracts. You will develop and implement rebate execution/ operations strategy, engage with client stakeholders for ad-hoc analytics requests, and focus on streamlining/process improvements. Responsibilities: - Utilize various internal and external data sources and analytics to develop & track KPIs, diagnose Digital Performance, and identify opportunities & challenges - Prepare and deliver Digital Dashboards within the digital and social domains, analyze relationships between value, digital engagement, customer segments, and online/offline engagement - Design test models, define success metrics, and report on results to enhance marketing strategies and achieve business objectives - Collaborate with IT and technical professionals to optimize digital media investments and drive advanced analytical technologies - Develop consumer and professional insights using online and offline data Minimum Qualifications: - Bachelor's degree in business, digital marketing, statistics, mathematics, or related field. MBA, MMR, or MS preferred Preferred Qualifications: - Progressive experience in Digital Analytics - Experience in supporting digital campaigns and closed loop measurements - Proficiency in data analysis tools like Tableau, Google Analytics, Adobe Analytics, and Microsoft Excel - Strong analytical and problem-solving skills with expertise in Marketing Mix Models and Multi-touch Attribution Join us as a Senior Associate in Jaipur, India, on a full-time basis. If you are passionate about data analysis, digital marketing, and driving business success through advanced analytics, we look forward to receiving your application.,