Regional Key Account Manager-Kolkata Panacea Biotec

About Panacea Biotec

Panacea Biotec is a research-based health management company involved in research, manufacturing and marketing of high-quality, affordable pharmaceutical, vaccines and herbal products. The product portfolio includes highly innovative prescription products in important therapeutic areas like pain management, diabetes, cardiovascular, renal disease management, osteoporosis, gastro-intestinal care products and vaccines. 

Panacea Biotec is committed towards disease prevention by introducing Innovative Vaccines that helps to reduce child mortality. Our portfolio consists of worlds first fully liquid Hexavalent vaccine i.e. EasySix (DTwP-Hib-HepB-IPV), the world’s first fully-liquid Pentavalent vaccine i.e. Easyfive-TT (DTwP-Hib-HepB), Oral Polio vaccines (like bOPV, tOPV, mOPV), etc. We have a high-impact pipeline of vaccines including Pneumococcal conjugate vaccines (PCV), tetravalent dengue vaccine, etc. We have supplied 10+ billion immunizations of Polio vaccines in last 20 years, 150+ million immunizations of Novel Innovative fully liquid wP-based vaccines like the wP-Hexavalent vaccine (DTwP-Hib-HepB-IPV). And are a trusted partner for WHO, GAVI and UN Agencies with track-record of sustainable supplies for UNICEF, PAHO, and National Immunization Programs.

Job Description

You will be responsible for leading and growing the business in the assigned region's modern trade sector as a dynamic and result-driven Regional Key Account Manager-Modern Trade. Your main duties will include managing key modern trade accounts, driving sales, and building strong relationships with clients. Your role will involve end-to-end responsibility for account handling, closure & execution of TOTs, negotiations, and on-boarding of accounts across India in the modern trade sector. This will also include secondary & primary management, visibility of the product, distributor management, and team management. In terms of account management, you will ensure the availability of all products in modern trade accounts, develop and implement modern trade strategies aligned with the overall sales objectives, negotiate pricing & TOTs with accounts, and track various KPIs at the store level. You will also be responsible for distributor management, building strong relationships with modern trade channels, managing secondary claims, and enhancing brand visibility and revenue generation through participation in festivals. For growth management, you will oversee secondary & primary business management, quarterly/monthly sales progression, NPD development & growth, timely execution of launches, promotions, and activation plans in modern trade stores, CFA management, sales operation, and competition benchmarking. Spend management will involve a chain-specific approach, trade-load planning, and sales return management. People management responsibilities will include creating a healthy work environment, tracking expenses for cost-effectiveness, and working closely with cross-functional teams. To be successful in this role, you should have a minimum of 10 years of experience in sales & distribution in the FMCG industry, in-depth business knowledge, excellent analytical and problem-solving skills, strong communication and interpersonal skills, effective team management skills, grievance management abilities, and good time management skills.,