Product Marketing Manager Needs Ayurveda Private Limited
Needs Ayurveda Private Limited
Office Location
Full Time
Experience: 13 - 13 years required
Pay: INR 1400000 - INR 2600000 /year
Type: Full Time
Location: Bangalore
Skills: Competitive Analysis, market trends, Competitive Landscape, Digital Marketing, Market Research, Project Management, Sales training, Marketing campaigns, Product Management, Value Proposition
About Needs Ayurveda Private Limited
Job Description
We are looking for a Product Marketing Manager to lead our outbound marketing activities. Youll be responsible for presenting our products in ways that will strengthen our brand and boost sales.
For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies.
Your goal will be to develop and implement the most profitable plans to position and promote our products.
Responsibilities
Study company products
Translate technical details into benefits for the user
Follow and analyze market trends to position products
Develop product marketing strategies (pricing, advertising, product launching)
Craft compelling messages across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies
Test marketing product features, releases and ad copy
Evaluate projects using relevant KPIs and feedback from existing and prospective customers