Product Executive ETHICS GROUP OF COMPANIES

About ETHICS GROUP OF COMPANIES

Job Description

We are hiring for the Product Management Executive (PMT) role from the FMCG Products Segment and OTC Products Segment for the Gurgaon location. Experience: 2 Years - 3 Years Salary: Best in the Industry Roles & Responsibilities: Market Research: Conduct comprehensive market research to identify emerging trends, customer needs and competitive landscapes. Translate findings into actionable insights to drive product innovation. Product Development Support: Collaborate with stakeholders and assist in product development on desired roadmap and timelines. Product Positioning: Develop product positioning, messaging, USPs & RTBs that effectively communicates the product's value proposition to target audiences. Implement Go-to- Market Strategy: Execute go-to-market strategies for new product launches. Coordinate with cross-functional teams to ensure successful product launches, including planning, execution, and post-launch analysis. Marketing Collateral: Conceptualize marketing collaterals to support sales and marketing efforts. Ensure that marketing materials effectively communicate product RTBs, benefits and features. Product Training: Prepare product training material for internal stakeholders & external sales team. Conduct training sessions as per the training schedule.Performance Tracking: Monitor and analyze the performance of product marketing initiatives, including campaign effectiveness, lead generation and sales conversion rates. Use data-driven insights to optimize marketing strategies and improve product performance. Job Type: Full-time Benefits: Cell phone reimbursement Health insurance Leave encashment Provident Fund Schedule: Day shift Yearly bonus Education: Bachelor's (Required) Work Location: In person Expected Start Date: 01/07/2025,