Online Gaming Marketing Manager Basta Group

About Basta Group

Job Description

Online Gaming & Entertainment Marketing Manager *Location:** Mohali (WHO) *Experience:** 3+ years *Employment Type:** Full-time About Us: We are a fast-growing online gaming platform catering to European markets. Our goal is to provide a seamless and engaging experience for our users through innovative gaming products. We are looking for a dynamic and results-driven **Online Gaming & Entertainment Marketing Manager** to lead our marketing initiatives and drive customer acquisition and engagement. Key Responsibilities: - Develop and execute comprehensive marketing strategies to enhance brand visibility and user acquisition. - Manage performance marketing campaigns across various channels, including social media, affiliates, SEO, PPC, and email marketing. - Oversee promotions, loyalty programs, and retention campaigns to maximize customer lifetime value. - Collaborate with design and content teams to create engaging marketing materials and campaigns. - Analyze market trends, customer behavior, and competitor strategies to refine marketing efforts. - Manage relationships with affiliate partners and negotiate deals to drive traffic and conversions. - Optimize marketing budgets for maximum ROI and track campaign performance using data-driven insights. - Ensure compliance with industry regulations and responsible gaming standards in all marketing activities. Requirements: - Proven experience in online gaming, iGaming, or digital entertainment industry marketing. - Strong understanding of digital marketing channels, including PPC, SEO, social media, and affiliate marketing. - Experience in CRM, customer segmentation, and retention marketing strategies. - Ability to analyze data, generate insights, and optimize campaigns for performance. - Knowledge of European online gaming regulations and responsible gaming practices is a plus. - Excellent communication, negotiation, and project management skills. What We Offer: - Competitive salary and performance-based incentives. - Opportunity to work with a fast-growing and innovative gaming brand. - Flexible work environment (Remote/Hybrid options available). - Career growth opportunities and professional development programs. If you are passionate about gaming and have a knack for innovative marketing strategies, wed love to hear from you! Apply now and be part of our exciting journey. **How to Apply:** Send your resume and portfolio to [HR@basta-group.com](mailto:HR@basta-group.com),