Media Planner Disha Communications Pvt Ltdd

About Disha Communications Pvt Ltdd

Job Description

We are looking for Media planners with fluency in English, Hindi, Malayalam & Tamil for our prestigious project at Chennai Key Responsibilities: Developing and Implementing Media Plans:This includes creating strategies for reaching the target audience, selecting the appropriate media channels, and setting a budget. Research and Analysis:Conducting market research, analyzing audience data, and evaluating the effectiveness of past campaigns to inform future strategies. Budget Management:Working within a set budget to secure the best media placements and optimize spending. Collaboration:Working closely with media buyers, creative teams, and clients to align plans and achieve campaign objectives. Monitoring and Optimization:Tracking campaign performance, analyzing data, and making adjustments to strategies as needed. Staying Updated:Keeping abreast of industry trends and emerging media channels to ensure the best approach for clients. Key Skills: Analytical Skills:Analyzing data, identifying trends, and making data-driven decisions. Communication Skills:Presenting plans to clients, collaborating with various teams, and clearly communicating strategies. Problem-Solving Skills:Addressing challenges in campaign execution and finding innovative solutions. Understanding of Media Landscape:Familiarity with various media channels, their strengths and weaknesses, and how they can be used to reach specific audiences. Budgeting and Financial Acumen:Managing a budget, understanding cost-per-impression (CPM), and other key performance indicators (KPIs). Job Type: Full-time Benefits: Flexible schedule Schedule: Day shift Fixed shift Education: Master's (Required) Experience: Advertising : 3 years (Required) Work Location: In person Application Deadline: 01/06/2025 Expected Start Date: 01/06/2025,