Marketing Research Analyst (MRA) MBA Journals
MBA Journals
Office Location
Full Time
Experience: 2 - 2 years required
Pay:
Salary Information not included
Type: Full Time
Location: Gautam Buddha Nagar
Skills: marketing, relationship building, Stakeholder management, Coordination, Database Management, Sales Analysis, Market Research, Brand Awareness, Customer surveys, Customer Service, Sales Support, Publication research, Publicity materials production, Customer demands analysis
About MBA Journals
Job Description
Takes care of delegated direct, tele and web- based marketing keeping domestic clients under preview. Builds and maintains good relationships with a wide range of stake-holders viz. authors, reviewers, editors, subscribers/ booksellers. Co-operates and co-ordinates with the Publication Research Executives at one hand and the Publication coordinators on the other, to strategize on marketing plans. Co-ordinates with the institutional/ corporate clients: vendors (domestic/ overseas)- subscribers of the journals/ buyers of books, reports etc., and manages the relevant database(s). Organizes and maintains publicity/ marketing materials production viz. brochures, flyers and posters etc. and arranges their effective distribution. Analyzes monthly and yearly sales figures to determine stock fluctuations and flag problem areas. Does- market research, brand awareness, customer surveys, and analyze demands of the customers. Customer Service, Sales and Marketing support. Any other duties assigned by the Director.,