Marketing Representative IMPACT HR AND KM SOLUTIONS

About IMPACT HR AND KM SOLUTIONS

Job Description

The Marketing Representative will be responsible for executing various marketing activities, engaging with potential customers, and supporting promotional campaigns to increase brand awareness and generate leads. This role is ideal for a proactive individual with strong interpersonal skills, a creative flair, and a desire to gain hands-on experience in the marketing field. You'll play a crucial role in representing our brand in the market and connecting with our target audience.

Responsibilities

• Field Marketing & Brand Promotion:

  • Represent the company at various events, trade shows, promotional activities, and local activations within Nashik and surrounding areas.

  • Engage directly with potential customers to introduce products/services, answer questions, and build brand awareness.

  • Distribute marketing collateral (brochures, flyers, samples) and ensure brand messaging is consistent.

  • Gather customer feedback and market insights from direct interactions.

• Lead Generation & Nurturing:

  • Identify and qualify potential leads through direct interaction and proactive outreach.

  • Collect customer information and preferences for follow-up by the sales team.

  • Assist in setting up appointments or demonstrations for interested prospects.

• Content & Social Media Support:

  • Assist in capturing content (photos, videos) from field activities for social media use.

  • Help in drafting basic social media posts or campaign messages under guidance.

  • Monitor social media mentions and online discussions related to brand promotion efforts.

• Campaign Support:

  • Support the execution of marketing campaigns across various channels, including digital (e.g., email, social media) and traditional (e.g., local advertisements).

  • Assist in setting up and dismantling promotional displays or booths.

  • Track and report on the effectiveness of specific promotional activities.

• Market Research:

  • Conduct basic market research to understand customer demographics, needs, and competitor activities in the local market.

  • Provide insights from field observations to the marketing team.

• Administrative & Reporting:

  • Maintain accurate records of activities, leads generated, and feedback collected.

  • Prepare daily or weekly reports on field activities and campaign performance.

  • Manage and track inventory of marketing materials.