Marketing Planning Manager Abbott Laboratories

About Abbott Laboratories

Job Description

As a Product Marketing Manager, your main responsibility will be to oversee the development and execution of various programs. You will be tasked with setting pricing strategies that align with revenue and profitability targets. Your role will involve supervising a team of Product Marketing Professionals and ensuring that they work cohesively towards achieving sales goals. Additionally, you will be responsible for creating and maintaining a product roadmap that supports the overall sales objectives. You will play a key role in initiating and prioritizing projects, monitoring product development progress, and crafting product launch strategies. Your input will be valuable in establishing pricing structures and service guidelines to enhance the market positioning of the products. Overall, your contribution as a Product Marketing Manager will be essential in driving the success of the products and achieving the company's business objectives.,