Email Marketing Specialist & HTML Developer - (Hospitality) Job24by7

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Job Description

Job Summary We are seeking a results-driven Email Marketing Specialist & HTML Developer to join our marketing team in Noida. The ideal candidate will be responsible for the execution of email marketing campaigns, creation of responsive email templates, and enhancing lead generation efforts. This role requires a strong blend of technical HTML/CSS skills, creative design sense, and an analytical approach to performance tracking and optimization. Key Responsibilities Plan, build, and execute targeted email marketing campaigns Develop responsive and visually compelling HTML email templates and landing pages Design campaign creatives using Canva and Photoshop Segment mailing lists to enable personalized and effective messaging strategies Conduct A/B testing on subject lines, CTAs, and visual elements to improve open and click-through rates Monitor and report on email performance metrics (e.g., open rate, CTR, conversion) Collaborate with content, sales, and product teams to align messaging with business objectives Ensure email database hygiene and deliverability best practices Stay informed on U.S. B2B hospitality trends and email marketing innovations Qualifications Minimum 2-5 years of experience in email marketing and HTML development Prior experience in hospitality, hotel furniture, or B2B marketing preferred Bonus: Understanding of U.S. hospitality market and buyer behavior Strong communication, project management, and analytical skills Required Skills & Tools Proficiency in HTML/2and basic WordPress development Hands-on experience with email marketing platforms such as Mailchimp, HubSpot, or Constant Contact Familiarity with SEO, CRM systems, and email automation workflows Knowledge of email compliance regulations (e.g., CAN-SPAM, GDPR) Design tools proficiency: Canva, Photoshop Strategic understanding of B2B marketing principles and lifecycle campaigns,