Digital Marketing Specialist Best Western Resort

About Best Western Resort

BWH Hotels is a leading global hospitality enterprise comprised of three hotel companies including WorldHotels, Best Western Hotels & Resorts and SureStay Hotels®. The global enterprise boasts approximately 4,300 hotels in over 100 countries and territories worldwide. With 19 unique brands across every chain scale segment, from economy to luxury, BWH Hotels suits the needs of developers and guests in every market as each brand offers its own personality and style.

The Best Western Resort Country Club is situated near Manesar on the Delhi-Jaipur Highway and is surrounded by lush green mustard fields. Pink City (Jaipur) and Taj Mahal (Agra) each are only 200 kilometers away.

Job Description

• Develop, implement, and manage our clients' social media strategies to increase brand awareness, engagement, and lead generation.
• Create and curate engaging content for various social media platforms
• Monitor social media channels for trends, conversations, and opportunities to engage with the audience.
• Analyze social media data and insights to optimize content and campaign performance.
• Plan, execute, and optimize paid advertising campaigns across platforms such as Google AdWords, Facebook Ads, Instagram Ads, and LinkedIn Ads.
• Collaborate with the creative team to develop visually appealing and engaging ad creatives.

Skills Required to succeed in the Job Role -

• Bachelors degree in Marketing, Business, or related field.
• Proven experience in managing social media accounts and paid advertising campaigns for diverse clients.
• In-depth knowledge of social media platforms, advertising tools, and analytics.
• Proficiency in Google AdWords and other online advertising platforms.
• Strong analytical skills with the ability to interpret complex data sets and make data-driven decisions.
• Excellent communication and interpersonal skills.

Work Location : Gurgaon (Work from Home Available) - The candidate must be ready to visit the office as and when required by the company.