Digital Marketing Manager O.P. Jindal Global University (JGU)

  • company name O.P. Jindal Global University (JGU)
  • working location Office Location
  • job type Full Time

Experience: 4 - 4 years required

Pay:

Salary Information not included

Type: Full Time

Location: Haryana

Skills: Email Marketing, Social Media Marketing, Display Advertising, Market Research, Analytical skills, Web Analytics, SEOSEM, Marketing Automation Tools

About O.P. Jindal Global University (JGU)

Job Description

Roles and Responsibilities: Plan and execute all digital marketing, including SEO/SEM, email, social media (Facebook and Instagram), and display advertising campaigns. Measure and report on the performance of digital marketing campaigns and assess against goals (ROI and KPIs). Conduct market research and analyze trends to identify new opportunities and improve campaign performance. Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience. Budgeting & Analysis of all digital spends. Qualification: Bachelor / Masters degree in Marketing(preferred Digital Marketing) or related field. 4-6 years experience of working in Digital Marketing or related field. 2-3 years experience of working in Education Sector Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising Proficient in marketing automation tools Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics),