Digital Marketing Executive Knowravel Holiday Services Private Limited

We are a premium travel company specializing in customized, high-quality international holiday packages. With a strong digital presence and clientele across India, the Middle East, and beyond, we are scaling our operations globally. We are looking for a passionate and performance-driven Digital Marketing Executive to lead our online visibility, lead generation, and conversion strategy.

• ? Key Responsibilities? Performance Marketing & Lead GenerationPlan and execute Google Ads, Meta Ads, and other PPC campaigns for targeted destinations.
• Optimize campaigns for lead quality, conversion rate, and cost per acquisition (CPA).
• Build audience segments for remarketing and retargeting strategies.
• ? Social Media MarketingCreate and schedule posts across Instagram, Facebook, LinkedIn, and YouTube.
• Manage influencer collaborations and destination-specific campaigns.
• Monitor trends and engage with travel-related communities to grow brand presence.
• ? SEO & Content OptimizationPerform keyword research and implement on-page SEO.
• Collaborate with the content team to create destination blogs, landing pages, and travel guides.
• Track SEO rankings and organic traffic performance.
• ? Email & CRM MarketingDesign and execute targeted email marketing campaigns using tools like Mailchimp or Zoho.
• Manage lead nurturing flows in the CRM (HubSpot, Freshsales, or in-house system).
• Monitor open rates, click rates, and automate follow-ups.
• ? Analytics & ReportingUse Google Analytics, Meta Business Suite, and CRM data to generate performance reports.
• Measure ROI of campaigns and suggest improvements.
• Conduct A/B testing on creatives, CTAs, and landing pages.