Digital Marketing Executive Aayansh Machinery Mart

  • company name Aayansh Machinery Mart
  • working location Office Location
  • job type Full Time

Experience: 0 - 31 years required

Pay: INR 12000 - INR 16000 /Month

Type: Full Time

Location: B-16/3-4232, Kashipuram Colony, Bhagwanpur, Varanasi, Sear Govardhan Dafi, Uttar Pradesh 221005, India Chhittupur, Varanasi

Skills: General Skills, Communication, Teamwork

About Aayansh Machinery Mart

Job Description

for marketing

Job Summary:The Digital Marketing Executive is responsible for planning, executing, and optimizing online marketing efforts. This role focuses on driving brand awareness, lead generation, and customer engagement across various digital channels.

  • Key Responsibilities:Plan and execute digital marketing campaigns across SEO, SEM (Google Ads), social media, email marketing, and display advertising.
  • Manage company website content, landing pages, and user experience (UX).
  • Optimize content for SEO and track performance using tools like Google Analytics, Google Search Console, and others.
  • Create, curate, and manage content for social media platforms (Facebook, Instagram, LinkedIn, etc.).
  • Monitor and report on key performance metrics (KPIs) such as traffic, conversion rate, bounce rate, CTR, etc.
  • Manage email marketing campaigns using platforms like Mailchimp or HubSpot.
  • Conduct keyword research and implement on-page/off-page SEO best practices.
  • Coordinate with designers, content creators, and developers to execute campaigns.
  • Stay up to date with the latest trends, tools, and best practices in digital marketing.
  • Assist in managing online reputation and responding to reviews and inquiries.