Digital Marketing Analyst Cascade Headway Pvt Ltd

About Cascade Headway Pvt Ltd

Job Description

Job Description Cascade Headway is seeking a skilled Digital Marketing Analyst to enhance our online presence, manage impactful campaigns, and drive business growth across various digital channels. Key Responsibilities: Develop and execute comprehensive digital marketing strategies across SEO, PPC, social media, content marketing, and email marketing. Use web crawling and data scraping techniques to gather insights for targeted campaigns and improve SEO performance. Manage and optimize campaigns for improved ROI, including paid media and organic strategies. Conduct competitor analysis, keyword research, and market trend analysis to refine campaigns. Create and curate engaging content for blogs, websites, and social media platforms. Analyze performance data and provide actionable insights using analytics tools to optimize strategies. Collaborate with teams across the company to align digital marketing with overall business goals. Requirements Proven experience in digital marketing with a track record of successful campaigns. Degree in any related field is mandatory. Strong proficiency in web crawling and data scraping tools. Expertise in SEO, including on-page and off-page optimization, keyword research, and technical SEO. Experience with Google Ads, social media advertising, email marketing platforms, and analytics tools. In-depth understanding of performance tracking, A/B testing, and conversion rate optimization. Solid understanding of HTML, CSS, and web analytics. Excellent communication and collaboration skills. Ability to work independently, prioritize tasks, and manage time effectively. candidates only from Kerala will be considered Benefits Opportunities for career growth and advancement within the company. Professional development opportunities, including training programs and workshops, to enhance your skills and expertise. Dynamic and collaborative work environment with a diverse team of talented professionals. Competitive salary based on experience and performance. Team-building activities and Work-life balance support. We believe in investing in our employee's success and well-being and are committed to providing a supportive and rewarding work environment. Join us and be part of our journey to success! Requirements Strong ability to convince and close deals. Excellent verbal and written communication skills. Ability to work diligently under pressure. Eagerness to learn about software and technology. Resilience in facing challenges and rejections. Post-graduation in Business, Marketing, or a related field is a plus.,