Decision Strategy Lead (Squad)pega ACE Talent Consulting

About ACE Talent Consulting

Job Description

Job Description The Decision Strategy Lead with 8-12 yrs of experience participates in the design and development of Always On Marketing (AoM) decision management solutions and decision frameworks. They liaise with Commercial Managers to translate commercial requirements into decisioning solutions. They are responsible for applying the design principles of decision strategies into the solutions, understanding next-best-action and how this improves the customer experience, and they create predictive models, generating analytics around customer behaviour, allowing them to prioritise propositions accordingly. Typically reports to the Chapter Lead. Responsibilities Designs, optimizes and matures the Decisioning Framework, including design principles, across multiple product, segment and channel touchpoints, in the context of multiple off-line and real-time data inputs; Translates business briefs, change requests and scenario requirements into omni-channel design briefs and decisioning tool configuration settings; Supports Commercial Managers in formulating decisioning opportunities, including design, training and support and interpreting actuals vs expectations, especially while maturing the processes; Runs simulations of scenarios resulting from suggested changes to the strategy and provides input to the Customer Strategy Group; Assesses requirements and writes briefs for new capabilities to support AoM communication requirements, from a business perspective, including routine and strategic customer data briefs and major enhancements to the decisioning platform; Works closely with relevant teams to ensure delivery of these components, and recommends Decision System Lead involvement where deemed necessary; Holds accountability for the quality of assets implemented by the Decision Strategy Designers; Manages technical environments (in collaboration with Decision System Leads) from an Operations perspective; Champions CDH best practices by promoting and educating users on effective application usage; Monitor and assess decisioning effectiveness, recommending improvements and optimizations. Participate in proof-of-concept (POC) initiatives and evaluate new decisioning technologies. Skills Always on Marketing Next Best Action Designer ready CVM Campaign Development & Management Data Flow & Decisioning Modern Marketing Leadership Agile System, Service & Solution Development Architecture & Design Job Type: Full-time Schedule: Day shift Work Location: In person,