Creative Copywriter And Content Strategist Webmaffia

About Webmaffia

An award-winning digital agency with a strong foothold in Creative Thinking and Execution, Webmaffia is growing in creative strength with every passing year.

Our creative Maffians brainstorm with just one mission, and that is to make sure your brand triggers a connect, emotional and/or rational, by standing out from the rest. With thorough research and understanding, we conceptualize an insightful and unique communication approach for your brand. We explore creative solutions to impact, connect and engage with your consumer for a recalling digital experience.

As a social media marketing agency, we follow a holistic brand building approach through an out-of-the-box blend of eccentric ideas and sharp acumen.

Job Description

Job Description: Creative Copywriter and Content Strategist
Salary :- Depends on the skills & experience 
Notice Period :- Immediate 
Location: Goregaon, Mumbai (On-Site)
Interview process ( Virtual/ On-Site ) :- 1st roud can be virtually after that online test & 3rd will be face to face 
No. of Interview Rounds :- 3
Total and Relevant year of experience:- 5+
Total No of positions :- 1
Any other specifications :- Should have worked in digital marketing agency & had pitch clients for social media accounts 

Key Responsibilities:

Collaborate with cross-functional teams to develop innovative and effective content strategies for ongoing projects, ensuring alignment with brand identity and marketing objectives.
Lead the creation of comprehensive and compelling strategies for new client pitches based on detailed client briefs, demonstrating a deep understanding of their needs and goals.
Craft persuasive and engaging copy for various ongoing digital projects, including creative campaign strategies, websites, and other digital platforms.
Generate original and impactful ideas and concepts in partnership with art directors, contributing to the overall creative vision.
Present concepts and ideas confidently to both internal colleagues and clients, showcasing the strategic thinking behind the creative solutions.
Gain a deep understanding of clients' products, services, target audience, and competitive landscape to inform and enhance creative content.
Write clear, concise, and persuasive copy that captures the essence of the brand and resonates with the intended audience.
Proofread and edit copy to ensure accuracy, consistency, and adherence to brand guidelines.
Collaborate with the creative director, account team, and clients to refine and revise campaigns based on feedback and insights.
Oversee the execution of campaigns from concept to completion, ensuring consistent messaging and brand alignment.
Manage multiple projects simultaneously, often under tight deadlines, while maintaining a high level of creativity and attention to detail.

Qualifications:

Bachelor's degree in Marketing, Communications, Journalism, or a related field.
A minimum of 5 years of experience in creative copywriting and content strategy, preferably within [relevant industry].
Proven ability to develop and execute comprehensive content strategies and campaigns.
Excellent conceptual and ideation skills, with the ability to translate ideas into impactful content.
Strong presentation skills, able to articulate and pitch creative concepts to clients and internal teams.
Keen understanding of digital marketing trends, social media, and emerging platforms.
Meticulous attention to detail, with exceptional proofreading and grammar skills.
Ability to work collaboratively and thrive in a fast-paced, deadline-driven environment.
Proficiency in SEO principles and basic knowledge of graphic design concepts is a plus.