Content Strategist Coffee Culture

About Coffee Culture

Job Description

Key Responsibilities of a Content Strategist 1. Strategic Planning Develop and implement thoughtful content strategies that align with brand goals and business objectives. Collaborate with stakeholders to understand the brands vision, tone, and the needs of the target audience. 2. Content Creation & Oversight Oversee the planning, creation, and delivery of high-quality, relevant, and engaging content across platformsblogs, websites, social media, print, and video. Ensure consistency with brand voice, tone, and messaging guidelines. 3. Content Management & Brand Consistency Establish and maintain content style guides, editorial standards, and best practices. Create and maintain visual moodboards to guide tone, storytelling direction, and visual identity across content. 4. Audience Research & Creative Insights Conduct audience and competitor research to understand behaviors, preferences, and content consumption patterns. Translate these insights into compelling content ideas that resonate emotionally and aesthetically with the audience. 5. Editorial Calendar Management Build and manage an editorial calendar to plan and schedule content across digital and offline channels. Collaborate with design, marketing, and product teams to ensure timely execution. 6. Performance Tracking & Refinement Monitor content engagement metrics and campaign performance using reporting tools. Refine strategies based on insights while balancing creativity and brand vision. 7. Trend Awareness & Inspiration Gathering Stay updated with industry trends, design inspiration, and content innovations. Regularly update moodboards and concept decks to reflect evolving trends and audience expectations. 8. Budget & Resource Management Manage budgets related to content production, design, and promotional distribution. Allocate resources effectively across internal teams and external creatives (e.g., writers, designers, photographers). 9. Stakeholder Communication & Training Present content strategies and campaign concepts to leadership and marketing teams. Guide and mentor content contributors to ensure alignment with tone, storytelling, and quality standards. For More Details Contact : 9974463330 (HR HENNY) Job Type: Full-time Schedule: Day shift Yearly bonus Experience: Content creation: 3 years (Preferred) Work Location: In person,