Content Analyst Disha Communications Pvt Ltdd

About Disha Communications Pvt Ltdd

Job Description

A Content Analyst in the advertising industry plays a crucial role in evaluating, optimizing, and strategizing content to enhance engagement and effectiveness. Here are the key responsibilities and qualifications for this role: Key Responsibilities: Content Assessment: Analyze existing content to determine its effectiveness and relevance to strategic goals. Data Analysis: Use tools and metrics to track content performance, including engagement rates, conversion rates, and audience behavior. Strategy Development: Assist in creating content strategies based on data insights, industry trends, and audience needs. SEO Optimization: Ensure content aligns with SEO best practices to improve visibility and reach. Competitor Analysis: Monitor and evaluate competitors content strategies to identify opportunities for improvement. Content Audits: Conduct audits to assess the performance of existing content and recommend optimizations. Collaboration: Work closely with content creators, marketing teams, and other stakeholders to align content with business objectives. Reporting: Generate reports on content performance and provide actionable insights for improvement. Required Skills & Qualifications: Strong analytical and strategic thinking skills. Familiarity with data analysis tools and consumer behavior principles. Experience in digital marketing, content strategy, or advertising. Knowledge of SEO, social media trends, and audience engagement metrics. Excellent communication and collaboration skills. Job Type: Full-time Benefits: Flexible schedule Schedule: Day shift Fixed shift UK shift Work Location: In person,