Category Head NIIT Limited

About NIIT Limited

Job Description

As a Category Head for our consumer vertical, you will play a pivotal role in driving the growth and success of our offerings for individual learners. Your responsibilities will include developing a deep understanding of our target consumer segments, analyzing the competitive landscape, and collaborating with cross-functional teams to create compelling value propositions. Your ability to navigate a matrix organizational structure, partner with Sales and Marketing teams, and optimize the end-to-end customer experience will be critical in achieving our ambitious acquisition targets and revenue goals. Your key responsibilities will involve: - Developing a profound understanding of consumer needs within the education and training landscape and translating insights into actionable strategies. - Maintaining awareness of the competitive landscape to inform strategic direction and maintain a leading edge. - Driving the development of winning value propositions that resonate with consumers and differentiate us in the market. - Collaborating within a matrix organizational structure to achieve category goals. - Partnering with Sales and Marketing teams to execute strategies for acquiring customers and driving revenue. - Owning the entire customer journey to maximize Customer Lifetime Value and ensure a positive experience at every touchpoint. - Establishing KPIs, tracking performance, and implementing data-driven strategies for continuous improvement. - Developing and executing short-term and long-term category strategies aligned with business objectives. To excel in this role, you should bring: - 10-15 years of experience in category management, product marketing, or a related field within the consumer-facing education and training sector. - A proven track record of understanding consumer needs and translating insights into successful offerings. - Strategic thinking abilities, market analysis skills, and go-to-market planning expertise. - Strong collaboration and influencing skills in a matrix environment. - A results-oriented mindset with a focus on achieving measurable outcomes. - A passion for delivering exceptional customer experiences and maximizing customer lifetime value. - Excellent communication, presentation, and written skills. - A Bachelor's degree in Business, Marketing, Education, or a related field. An MBA or relevant advanced degree is a plus. - Willingness to work from our Gurugram office. If you are a strategic leader who is passionate about education and consumer success, we invite you to apply and be part of shaping the future of learning.,