Brand Identity Specialist (Freelance/Contract Role) MANTARA

About MANTARA

Job Description

Experience Required: 3+ Years Duration: 1 Month Location: Hybrid About the role- Were seeking a highly experienced Brand Identity Specialist to help us refine and elevate our brand's visual and verbal presence. This is a contract role suited for someone with a strong portfolio in branding, an eye for detail, and the ability to strategically shape brand narratives across touchpoints. You will work directly with our founder and marketing teams to audit, evolve, and apply our brand identity across platforms, ensuring it aligns with our company values, voice, and vision. Key Responsibilities You will contribute to a complete identity system that includes: Strategy & Foundations Brand Discovery Brand Positioning Brand Story & Persona Ideal Buyer Persona Competitive Analysis Brand Voice, Tone & Look Visual Design Logo Design Options Brand Colors & Fonts Website Header Mockups Social Media Content Frames Packaging Mockups Brand Guidelines Handbook Editable Templates (via Canva) Internal merchandise (if applicable) Messaging & Touchpoints Brand Messaging Structure Creative Content Themes Final Deliverables Must Include: All templates in editable formats (Canva or Figma) Brand Guidelines Deck (PDF + editable) Audio & Visual Identity Samples Style References and Placement Guidelines Platform-wise Template Systems All output must be scalable, modular, and easy to maintain by internal teams Who Were Looking For 3+ years of experience in branding, design strategy, or identity systems Strong portfolio with demonstrated experience in brand systems across digital + physical formats Comfort working independently with checkpoints for feedback and alignment A strategic thinker with creative execution skills How to Apply- Please apply via https://www.mantara.in/pages/brand-identity-consultant Well get in touch if your portfolio is shortlisted.,