Assistant Manager Ashoka University

About Ashoka University

Job Description

The Lodha Genius Programme is a unique training and mentorship initiative tailored for exceptional high school students nationwide. It offers a blend of on-campus intensives and long-term off-campus engagements to provide unmatched opportunities. In its second year, the programme aims to broaden its impact by accommodating a larger cohort, introducing innovative projects and seminars, conducting interdisciplinary workshops, adopting a holistic educational approach, implementing capstone projects, and integrating additional enriching elements. The curriculum includes Science Projects, Great Ideas Seminars, Mathematics sessions for all, Capstone projects, Workshops, field trips, and co-curricular activities during on-campus modules. Additionally, there is a yearlong online continued learning module and mentorship component. The on-campus sessions are held annually in May and June. As the individual responsible for managing the outreach processes of the Lodha Genius Programme, you will play a crucial role in shaping its external communications and partnerships. Your key responsibilities will include: Website and Collateral Design: - Supervising the design and upkeep of the programme's website. - Creating and developing collaterals and pitches for potential partners. - Ensuring that all promotional materials align with the programme's objectives and branding. Social Media and Content Strategy: - Devising and executing a comprehensive social media strategy across various platforms. - Crafting content strategies tailored to each platform to enhance outreach and growth. - Monitoring and evaluating the effectiveness of social media campaigns and adjusting strategies as needed. - Collaborating with the PR and Communications department to disseminate relevant content to media and social media platforms. Outreach and Events: - Planning and executing outreach events such as educational fairs, open houses, and engagement activities. - Representing the Lodha Genius Programme at educational fairs and similar events to raise awareness. - Building networks with educational institutions, potential students, and parents to boost programme visibility and attract high-caliber applicants. - Cultivating partnerships with schools, educational organizations, and industry experts to enrich programme offerings. - Organizing informational sessions and webinars to offer detailed insights into the programme and its advantages. - Reporting outreach performance and metrics to key stakeholders and providing recommendations for strategic enhancements. Qualifications and Skills Required: - 2-5 years of experience in full-time or project-based roles with leading Indian or global universities, select schools, or online/on-premise courses aimed at high school students. - Proven expertise in programme management, marketing, or similar positions. - Proficiency in website design (UI/UX), social media strategy, and content creation. - Strong verbal and written communication skills. - Detail-oriented and results-driven approach. - Excellent organizational skills and process orientation. - Proficient in MS Word, Excel, and PowerPoint. - Strong data management and analysis abilities. - Interpersonal skills and the ability to collaborate effectively with internal and external stakeholders.,