Analytics & Performance Specialist Alviras Solutions Pvt Ltd

About Alviras Solutions Pvt Ltd

Job Description

Help Us Build Smarter, Not Louder Were not looking for someone to just report the numbers. We're looking for someone who knows how to build reporting systems, analyze patterns, and turn marketing noise into clean, actionable insights. Youll be the analytical engine behind our performance marketing. At Alviras Solutions, we support purpose-driven eCommerce brands with high-performance marketing. We believe in clean data, clear insights, and creative campaigns that are measurable and scalable. If you get excited by dashboards, attribution models, structured testing, and the backend of ad performance, this is your kind of playground. Youll sit at the intersection of performance marketing, reporting, and analyticsbringing clarity to campaigns and helping us (and our clients) make smarter decisions, faster. What Youll Be Responsible For Build and maintain custom dashboards using Power BI, Looker Studio, and Google Sheets/Excel Set up and manage GTM (Google Tag Manager) for clean tracking, event tagging, and data validation Collect, organize, and store raw data from multiple sources in clean, well-structured formats for analysis and reporting Monitor and report on paid media performance, highlighting crucial insights & trends. Track and analyze organic performance across SEO and social; report on rankings, visibility, and content performance Maintain and enforce UTM tracking frameworks to ensure clean attribution across all platforms Integrate Shopify sales and behavioral data into dashboards and reporting flows Build performance models and cohort-based analysis to forecast campaign outcomes, LTV, and retention trends Own the integrity of marketing data pipelinesensuring data accuracy across GTM, analytics platforms, and reporting tools Provide insights that influence testing, budgeting, and creative strategy Help optimize internal reporting SOPs and improve data organization across accounts Coordinate and support social media posting across platforms. What Success Looks Like (First 6 Months) You've launched reporting systems that streamline data and help the team make faster, smarter decisions GTM setups are clean and effective, with key client events properly tracked and validated Your dashboards act as live control centersconnecting ad spend, organic growth, and Shopify behavior in one unified view Shopify data is fully integrated with marketing reports, providing insights into user journeys and conversion patterns Youve collected and organized historical performance data across all major channels in one place, identifying trends and patterns that shape current strategies Your analysis identifies not just whats working, but whyand has influenced strategic direction across at least 2 client accounts Youre fully self-sufficient in managing and maintaining basic social media posting across platforms with accuracy and consistency What Youll Bring Strong Excel/Google Sheets skills advanced formulas, charts, pivot tables, and data automation Experience with Power BI, Looker Studio, and building custom dashboards Solid command of Google Tag Manager (GTM) tag implementation, events, and working with the data layer Hands-on reporting experience across Meta Ads, Google Ads, Pinterest Ads, Bing Ads, or similar platforms Proficiency in GA4, structured UTM tagging, and basic attribution modeling Comfort working inside Shopify understanding analytics, funnel data, and store performance Familiarity with SEO tools like Ahrefs, SEMrush, and Google Search Console Bonus: Experience with Supermetrics, Google BigQuery, or light SQL querying Clear communicationyou can turn complex data into actionable insights and recommendations Why Youll Love This Role Youll help define how performance is measured and optimized across amazing brands Youll work directly with creatives, strategists, and leadershipyour insights will drive action Youll be trusted to build systems, not just follow instructions Youll grow your skills fast across channels, tools, and performance disciplines Youll have ownership, autonomy, and impact To Apply, You Should Be. Extremely comfortable and hands-on with these tools: Excel / Google Sheets Power BI GTM (Google Tag Manager) Shopify Looker Studio Ahrefs SEMrush GA4 Working knowledge of these tools is a big plus: Google Ads Meta Ads Pinterest Ads Bing Ads Google BigQuery / SQL ClickUp Todoist Social Media Platforms Being a Cultural Fit Matters We move fast, work hard, and expect you to take ownershipnot just of your tasks, but of your impact. Some things thatll help you thrive in this role: Be organized and on time We respect each others time and stay ahead of deadlines. Be proactive and communicative Share your wins, your blockers, and your questions. Speak up early and often. Work in the future Plan ahead. Anticipate needs before they arise. Keep things moving. Stay data-obsessed Let insights drive your decisions, not assumptions. About Alviras Solutions Alviras Solutions is a performance-driven digital marketing agency helping eCommerce brands grow with clarity and purpose. We specialize in building intelligent systems for paid media, analytics, SEO, and creative strategy. Our clients trust us not just to executebut to think, test, and scale with intention. Were small, sharp, and selective. And were building a team of thoughtful operators who want to do great work, not just more work.,