Copy Manager LXME

About LXME

Job Description

Key Responsibilities Develop and execute high-quality, conversion-driven copy for digital campaigns, social media, website content, email marketing, and paid ads. Collaborate with designers, strategists, and marketing teams to create compelling brand storytelling. Simplify complex financial concepts into engaging and digestible content for a broad audience. Oversee content strategy, ensuring alignment with brand objectives and user engagement goals. Optimize copy for SEO, performance marketing, and user experience. Stay updated on industry trends, consumer behaviour, and best practices in digital content. Required Skills & Experience Minimum 3 years of experience in copywriting, content strategy, or a similar role within an advertising agency. Proven ability to craft impactful digital-first content across multiple formats (social media, ads, blogs, UX copy, etc.). Strong understanding of personal finance and ability to translate financial concepts into user-friendly content. Ability to balance creativity with data-driven decision-making. Excellent communication and collaboration skills. Preferred Qualifications Experience in fintech, financial services, or women-focused platforms. Exposure to UX writing and microcopy development. Strong portfolio showcasing diverse digital content. Why Join Us Work with a purpose-driven brand empowering women financially. Be part of a collaborative, high-energy team that values creativity and innovation. Growth opportunities in a fast-paced digital ecosystem. Competitive compensation and benefits. About Lxme: Lxme is Indias first financial platform for women, offering financial learning, lending, and investment options through one app. Funded by Kalaari Capital-CXXO initiative, LXME aims to empower financially fearless women to achieve their dreams and aspirations.,