Marketing Executive

Locobuzz.

Mumbai

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About Locobuzz.

Locobuzz is a unified customer experience platform that converges technologies like Artificial Intelligence, Machine Learning, Big Data, Analytics to help brands forge stronger relationships with their customers and increase their lifetime value. We connect organisations with their customers across a spectrum of digital channels and leverage analytics and automation to increase efficiency across business processes and create a seamless experience for customers.  Locobuzz CX Platform is designed to work on a standalone basis or as an integrated solution that can be fused with various departments and functional verticals like product teams, marketing teams, customer experience, CRM & sales teams & more. The marketing teams can derive inputs that aid in designing campaigns, monitor brand chatter, identify influencers and benchmark with the competitors. The customer experience teams can engage with customers, resolve queries, identify patterns, streamline the process for efficiency to improve customer satisfaction scores. Sales teams can identify leads and other engagement opportunities. Locobuzz helps brands derive rich and detailed insights that drive business decisions, product innovation and factor a remarkable growth potential in the digital realm. Headquartered in Mumbai, we serve marquee brands across sectors like Hospitality, Telecom, Automotive, BFSI, aviation etc. We have helped our clients streamline their customer experience processes, leading them to create long- lasting relationships with their customers & position them as thought leaders in their domain. The use cases can vary from lead generation to crisis or campaign management, to influencer and community management to market research and consumer insights – all on a single platform - Locobuzz Today, Locobuzz works with some of the best companies in the world. We cater to many of the industry leaders in various sectors in India, countries across South-East Asia, & are also expanding to the US & the UK.

Job Description

Job Title: Marketing Executive
Location: Mumbai
Job Type: Full Time
CTC: Max upto 6LPA

Job Summary:
We are seeking a highly motivated Marketing Executive to join our growing team. The ideal candidate will be responsible for assisting in the development and execution of marketing strategies to promote our SaaS products and services. This is an entry-level position and we welcome candidates with no previous experience in marketing.

Responsibilities:
-Assist in the development and execution of marketing campaigns, including email, social media, and content marketing.
-Conduct market research to identify potential customers and target audiences.
-Support the creation of marketing materials, including product brochures, presentations, and website content.
-Monitor and report on the effectiveness of marketing campaigns and provide insights to improve performance.
-Collaborate with cross-functional teams to support business initiatives and ensure marketing goals are achieved.
-Stay up-to-date with industry trends and best practices in marketing.

Requirements:
-Bachelor's degree in marketing, business, or a related field.
-No previous experience required, but some relevant coursework or internships is preferred.
-Strong communication and interpersonal skills.
-Detail-oriented with strong organizational and time management skills.
-Ability to work independently and as part of a team.
-Familiarity with marketing tools and platforms, such as Google Analytics, social media management tools, and email marketing platforms, is a plus.
 

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